Today in Russia, selling franchises more than 600 companies. Despite the fact that while the number of firms working on franchising in Russia is low, this line of business is becoming more popular. What is the attraction franchise? Suppose you want to start their own business. Naturally, the goal of every entrepreneur – to create a stable and profitable business. One of the simplest and most reliable way to start a business – to buy a franchise. This option allows you to reduce the risk of bankruptcy of the new enterprise and to reduce the initial investment, because you already get promoted trade mark and the reputation of the franchisor. First let's define the concept of franchising. Franchising – a form of business organization in which the company passes the franchisor entity or person (the franchisee) the right to sell the product or services of this company, and the franchisee agrees to sell products or services in strict accordance with the rules of doing business that sets the franchisor.
Under these conditions, the franchisee receives the right to use the name, trademark, company, marketing technologies and services of internal audit and examination performance. Accordingly, the franchise – it's right to carry out certain economic activities by using the principle of franchising, enforceable contract or agreement. Consider the mechanism of buying a franchise. If you decide to buy a franchise, you have to determine the franchisor. Search the franchisor can maintain yourself, or go to consultancy, which will select the appropriate option to you.