We talk some time on how a website poorly built can hurt your business. This column brought several emails asking what is the key to building an effective business website. Replied with the same answer I always give: building an effective business website is simply a matter of definition. Before the first graph that is drawn or the first line of the code that you write, you must set the budget’s website, the purpose, target audience, design, navigation and content. And when it is all said and made the kind of marketing that is used to bring visitors to your web site must be set. It sounds easy, but you will be surprised with the amount of web sites of poorly designed business that exist out there; Perhaps yours could be one of them; If so, reads well as follows, by almost ten years a well known company has been participating in construction and reconstruction of hundreds of web sites of different niches of market; in This time of design and redesign of sites, they came to the conclusion that most business web sites performed a painful job within their sites. Did you not know that your website is an important tool for your business on the internet? Did you not know that your website must meet certain aspects to succeed? Not good.

Each web site it usually serves as a business, or in any case, have a specific purpose, and here is in where the majority of web sites make mistakes. That web sites are not good for nothing because the site owner never gave him the importance due to it, is not the fault of the web page; a web site is inanimate, therefore the life that come into these is given by its designer and owner. If the human element does a good job of defining the building blocks, the website will have no and ultimately will have a digital death.